Tag Archives: Yummy Food Doodles

cross-promotion: Mail Me Art

17 Sep

MMA_cover

This past spring I was invited to participate in Mail Me Art: Short and Sweeta gigantic group show that travelled to three London galleries over the summer: The Framers Gallery, Factoryroad, and Croft Wingates. The events, all for charity, were organized by my friends Darren and Jane Di Lieto.

posters

The following description, written by Darren, was taken from Mail Me Art‘s website:

Mail Me Art is a fun little project that was created by Darren Di Lieto of The Little Chimp Society in late 2006. He was looking for a way to connect on a real world level with all of the brilliant and talented illustrators who had become part of his community and network. Mail art was the perfect way to accomplish this task. The Mail Me Art project has held exhibitions up and down the UK, and was published as a very nice book by HOW Books. It has also been featured or mentioned by Digital Arts, Computer Arts, Design Week and The Telegraph over the years. Mail Me Art is still going strong to this day and there seems to be no stopping it!

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When I got the call, time was in short supply. I was up to my eyeballs in work, rushing against no less than five book deadlines at once for duopress:  Doodle AmericaYummy Food DoodlesSan Francisco Baby,  Let’s Doodle Around Baltimore (a special project for the Baltimore school system), and Isabella’s Shoe Studio.

I couldn’t say no. Darren has helped me out many times in the  past, sharing his knowledge with illustration students in my classroom live from the UK via Skype—despite a rather hefty time difference, and his own busy schedule. We are friends.

Also, I have taught self-promotion classes for many years, and I try very hard to practice what I preach. I would advise a student in a similar situation to just DO IT! Short-term pain, long-term gain. And anyway, Mail Me Art was a charity event, so I wasn’t going to turn it down.

From the moment I accepted the challenge, I knew that I would paint a wing-tip shoe on a manila envelope. Thanks to overlapping deadlines, I was swimming in a sea of shoes! Happily exhausted, other ideas were not exactly floating to the surface in abundance.

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When my art made it across the pond, Darren asked, “Why a Shoe?”

He asked several of us to write about the inspirations behind our envelopes, for possible inclusion in the book that would accompany the exhibit. I was more than happy to oblige. From the moment I accepted the written challenge, I knew I’d be talking about Isabella’s Shoe Studio, because that was my honest answer. My contribution to Mail Me Art: Short and Sweet was a shoe, and the reason was Isabella’s Shoe Studio.

MMA cover

The exhibit has come and gone, but the book Mail Me Art: Short and Sweet lives on, and is available at amazon.co.uk. It is beautiful and I am honored to be included. Please click the link, have a look, and take a few minutes to write a review. Darren and I would both be grateful.

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Isabella is in there—she seems to be everywhere that I go, lately.

Gans Saratoga*

As a bonus, there are a bunch of photos in the final pages of the book (contributed by Yours Truly) of my envelope beginning it’s journey here in Saratoga Springs.

__________

The moral of the story, Class, is cross-promotion: promoting others and self simultaneously, and all (in this case, anyway) for the greater good.

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delicious irony

3 Sep

Last February I was busy making art for several duopress books, including  Yummy Food Doodles, which, at long last, is available in bookstores. Hooray!

YFD_Cover_Med

This is an exciting announcement deserving of fancy hoopla, but all I have to offer is a blog post—so I thought I’d take the opportunity to share a little about me, my association with my favorite publisher duopress, and this project’s history—in celebration, and just for fun.

ficus

first, a bit about me

My husband, who is extremely witty, likes to compare me to a ficus.

He hugs me and says, “My ficus.” Sweet, right?

Don’t be fooled. A ficus is lovely, for sure, but aesthetics factor only slightly in his analogy. As a rule, the ficus is so delicate that its leaves pop off whenever you move its pot. The ficus is super-sensitive, and that is his point.

We’ve been together for nineteen years, so I can’t exactly argue. To know me is to love me, and he loves me very much, despite my finicky nature. My skin is sensitive—I can’t be anywhere near poison ivy, oak or sumac without breaking out in a rash. It’s true, I don’t even have to touch it. Poof! Rash. My eyes are sensitive—no bad art, please; it keeps me up at night. And my stomach—my poor, poor stomach. About my gut, I could write a book.

Technically I have I.B.S., a title I avoid because it connotes all manner of disgusting imagery. Frankly, I feel that is nobody’s business. (If you want our friendship to continue, don’t make that into a pun.) After years of trying to come up with a better descriptive for my bad digestion, “sensitive” is the only word that sticks. There are entire groups of food that I have to avoid, and I don’t eat much of anything in a single sitting. I can’t, because I have a sensitive stomach. That’s all anyone needs to know. It’s annoying, and maybe even a little sad, but as far as medical issues go, at least it can be easily managed. And unlike most of my peers, I don’t have to worry about cholesterol. As a result of my health problem, I am actually super healthy! Kind of ironic, don’t you think?

and now, about the food books

Here’s another dose of irony: The girl with a sensitive stomach is developing a habit of making art for books about food. (Another topic about which I could write a book: God’s sense of humor.)

Violet InterviewThis is a still shot of me trying to make a video promo for My Foodie ABC, the first book that I illustrated for  duopress. (By the way, I hired a film student to help with that project. After months of struggling he wasn’t able to deliver, which made my stomach lurch and gave me an opportunity to practice forgiveness.)

and, the author!

My Foodie ABC was written by Puck, who is actually Mauricio Velázquez de León. Puck writes specifically for kids, but Mauricio writes specially about food for Saveur magazine, the late Gourmet magazine, and the food sections for many Lonely Planet books (including the upcoming The World’s Best Spicy Food). Yum!

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My Foodie ABC is charming, educational, and will definitely make you hungry. I made the art and also laid out the colors, textures, patterns and scans on every spread. Whenever I open it, my sensitive eyes are delighted. We did a great job with that book.

placemats_bookNext came My Foodie ABC Placemats, also penned by Puck. The placemats book was equally beautiful; as a bonus, it was interactive. Recently My Foodie ABC Placemats went out of print, which is sad, but it paved the way for duopress’s hugely successful DOODLE book series. duopress has produced eight DOODLE books, with more on the way.

So, that about brings us up to date.

8 doodle books

Yummy Food Doodles

YFD_Cover_MedAs I mentioned earlier, last winter, we made Yummy Food Doodles: words by Puck, art by me, and design by Charla Pettingill. We’ve been promoting it for a while because the book debuted at Book Expo America in NYC last  spring and has been available on-line ever since, but it is now available in bookstores—an announcement worthy of hoopla, indeed!

Click here to get a copy for your favorite foodie today, or, better yet, order it from your local bookstore! And… bon appétit!

pasta